The year 2022 is coming to an end. After a long pandemic period and with the onset of the recession, companies are once again facing major changes. They also face the challenge of redefining their identity within the new normal of the world of work.
In order to provide their employees with the best possible working experience, they depend on technical support. Gregor Knipper, Vice President and General Manager of Jabra, knows what developments are looming in 2023 and how technology will influence everyday working life in the future.
1. The metaverse won’t matter in 2023, but…
In 2022, the metaverse has made waves – nevertheless, almost all employees will not move their workplace to the virtual world in 2023 either. This is mainly due to the fact that the required technology is not yet mature. Nevertheless, there are already signs that companies will optimize and refine their approach to hybrid working in the coming year. At the same time, all indicators point to a working environment supported by the metaverse in the medium to long term. Companies should therefore keep this development on their radar.
2. Employee fluctuation decreases
Interprofessional staff turnover is largely a thing of the past. Rather, the trend should be expected to continue to stabilize in the economically uncertain year 2023 ahead. However, staying with the company is by no means the same as having highly motivated employees. To reverse years of declining employee engagement, leaders need to show more appreciation. Leaders must take into account the financial challenges faced, especially by the younger generation, and the changing role that work plays in people’s lives. In this context, managers are well advised to focus on and appreciate the good work of their employees.
3. Digital benefits are gaining importance
A recent Microsoft study found that 76% of employees stay with a company longer if they receive additional training and personal development. Even in times of virtual work, personal and professional development must be encouraged. This means that the technology used for work also affects how workers develop as professionals and as people. In the coming year, companies can be expected to increasingly integrate digital benefits such as online courses, subscriptions to mental health-enhancing apps and work collaboration technologies. into their culture to enhance everyone’s work experience.
4. The transition to the super office
The Jabra Hybrid Ways of Working Report 2022 shows that around half of businesses globally have transformed their offices in the past two years. For employees, the emphasis is currently placed on the search for cooperation experienced as authentic. Office spaces must therefore improve professional and interpersonal collaboration compared to working from home. In 2023, there will therefore be a shift from task-oriented workspaces to interaction-oriented workspaces. This means real estate space is stripped down in favor of more focused, responsive offices with technologies that allow people to experience authentic interactions with all of their colleagues – no matter where they work from.
5. Mental health as a priority
With the looming recession and slowing consumer demand, many businesses expect 2023 to be a critical year. In addition to the profit situation of companies, macroeconomic uncertainty is also weighing on the mental health of employees. If companies are to collectively weather this storm, leaders must take proactive steps to support their employees during this uncertain time.
In the coming year, companies must focus on their employees. Those who act with foresight and focus on an optimized work experience for their employees will emerge stronger in the coming year. With the right digital tools and the right strategy, companies can create a collaborative culture that motivates employees to be part of the business for the long term – even in a potentially critical year like 2023 could be.